Burying your Lead

On the front page of El Pais' English language Herald we have this story headline. Sounds like another boring budget article:
Continue to page 3 and now the story says "One in Five Spaniards Lives in Poverty"

Sounds like that whole "living in poverty" thing should be the lead of the story - but then El Pais would be reporting bad news about the current situation and government handling of it - can't have that can we?